Here's one of the hippest set of tips for small business delivered by none other than successful rapper Biggie Smalls. Found this from MarketingProfs.com.
The Notorious CEO: Ten Startup Commandments from Biggie Smalls
It’s not a coincidence that many rap stars are also successful entrepreneurs, and lyrics about business and entrepreneurial ambition are rampant in the genre.
“The Ten Crack Commandments,” a classic and often-referenced track from The Notorious BIG’s 1997 double-album ”Life After Death.” The track is meant to be a crash-course for would-be crack dealers, but Biggie’s ten commandments actually add up to some pretty sound business advice for any industry.
“Rule nombre uno: never let no one know how much dough you hold”
For most companies, there isn’t a tremendous amount of upside to disclosing financials. As such, few privately held companies choose to do so. As Biggie says, broadcasting your financial performance can “breed jealousy,” increasing operational risks and arming your competitors with a more informed sense of your company’s weaknesses.
“Number two: never let ‘em know your next move”
Innovation drives long-term business value. If your company prematurely discloses its strategic plans, it gives your competitors a head-start on emulating or surpassing your innovative strides. It may be tempting to post your 12-month plan on the company blog, but beware the strategic edge it provides to your competitors once it’s out there.
“Number three: never trust nobody”
A healthy sense of paranoia is a valuable asset for business operators. Businesses should take steps to protect their intellectual property, including protection through patents or well-protected trade secrets.
Read the rest here: http://themetricsystem.rjmetrics.com/2009/08/10/the-notorious-ceo-ten-startup-commandments-from-biggie-smalls/
Thursday, December 17, 2009
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1 comment:
Your blog keeps getting better and better! Your older articles are not as good as newer ones you have a lot more creativity and originality now keep it up!
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